Omega Gold - Internet

Marketing: Your web site should be viewed as an integral part of your overall company marketing efforts. And like traditional marketing, the positioning, branding and exposure of your web site will require extensive research, technical expertise and a dedicated effort. At Omega Gold we understand the Web, and we plan to be a partner with you for the long haul. Whether you need assistance in developing a complete online strategy, someone to work with your existing agency, or help with a targeted promotion, we can help assure your online success. Our Services Include: Strategic Marketing Internet Advertising On-line Media Buying Site Promotion Site Tracking Site Management Together we can gain you maximum exposure with your target audience. *We can help drive traffic to your site using proven methods and tools. *Internet marketing resources Promoting Your Site: With literally millions of existing web sites and thousands more sprouting up each day, you're going to need to use all the tools at your disposal to drive visitors to your door. After all, if no one knows how to find your site, it won't be very effective. Some of the many tools which can be utilized to promote your site and increase traffic include: Register your company Domain Name (www.yourcompany.com) Web page preparation/special techniques Submit to search engines and repeat frequently! Submit to other directories & guides Request links on Industry sites Request reciprocal links Include URL on all company literature, stationery & business cards Include URL in display advertising Issue press releases Start an e-mail newsletter On-line contests Provide some type of free service or resource Banner exchange programs Purchase targeted banner ads Targeted e-mail lists Traditional media promotion Web Decal Ask us about these and other promotional ideas for your new or existing web site. *CPM = "cost per thousand;" the cost of reaching 1,000 readers. It's a way to normalize the price differences between large and small media. Some very small newsletters have very low ad rates, but reach tiny audiences - a high CPM. TV and radio have higher rates, but reach vast audiences a low CPM. Etc. Knowing the CPM lets you judge the efficiency, or "bang for the buck" of your ad dollar. The LOWER the CPM, the BETTER the deal for you. Ideally, you want to advertise where the cost is reasonable AND the CPM is low. To top of page Web Hosting Service Home || Introduction || Web Services || Web Site Development || Web Promotion Copyright© 1998, 2001 by Omega Gold, Austin, Texas. All rights reserved. Copyright© 1998, 2001 Omega Gold - Internet Business Services, Austin, Texas. All rights reserved. No part of this information may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage retrieval system, without written permission from Omega Gold - Internet Business Services, except for the inclusion of quotations in a review.